Carphone Warehouse Site

Nice site http://www.carphonewarehouse.com/xfactor/

The music is just awesome groovy!

Great example of a brand that is creating a platform inwhich their target audience can engage with them and contribute to the content of the website, as well as their TVC campaigns.  Selected “songs” by users, are actually then animated into TVC for 15sec slots.

Thanks to http://www.thefwa.com/

Built by http://www.chiandpartners.com/

(Damn, that music is so good!)

Advertisements

~ by stusheridan on September 17, 2008.

One Response to “Carphone Warehouse Site”

  1. Looking forward to this season. not long to go now 🙂

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